- Arkadia redesigns foodservice beverage packing for 15,000+ Australian café and restaurant owners serving Arkadia signature Chai blends, hot chocolates, syrups and frappes
- Foodservice industry customers can expect the same delicious taste in every cup, with no changes to any Arkadia recipe with the taste of every flavour sensation remaining unchanged
- The new foodservice packaging design was a collaboration between Arkadia and local Melbourne packaging design agency, Brand Society
- This redesign underscores Arkadia's commitment to the foodservice industry, where design and ambiance are key to customer satisfaction.
- Arkadia new-look foodservice packaging will roll out across cafés and restaurants from mid June 2024
(Melbourne, Australia):
Iconic Australian family-owned café beverage brand, Arkadia, is thrilled to unveil a new packaging redesign for its café foodservice products. This latest update marks a new era of bold café aesthetics and innovative exterior packaging design, all while ensuring that the signature beverage recipes remain unchanged.
Inspired by the unique flavours, cultural heritage, and café culture of Australia, the Arkadia beverage packaging portfolio has been thoughtfully reimagined with the café customer in mind.
Now, each Arkadia product range will boast a distinctive new look, ensuring every package is as memorable as the Arkadia beverage experience
“Our strategy was to develop a contemporary, bold, and distinctive visual identity for the brand that celebrates the memorable moments Arkadia’s beverage products bring to drinkers, whilst paying homage to the brand's history, heritage, and legacy. The result is a sophisticated and premium packaging design that is truly display-worthy in any cafe environment."
This redesign reinforces the Arkadia commitment to the foodservice industry, with over 15,000 café-owners across Australia relying on Arkadia beverages to bring joy to their customers.
“We are dedicated to supporting the foodservice industry by providing an aesthetically pleasing package that compliments the café experience. Our foodservice industry customers can now savour the same, unchanged blend of Arkadia beverages, while enjoying a new-look package.”
Look for the new ArkadiaBeverages packaging on display when you next visit your local café as you savour the flavour of an Arkadia signature Chai or decadent hot chocolate!
About Arkadia Beverages:
Arkadia Beverages was founded in St Kilda in 1997, today it remains an Australian family-owned and operated company crafting premium beverages for retail and wholesale consumers. Known for its high-quality chai blends, drinking chocolates, syrups, frappes, and smoothies Arkadia is dedicated to enhancing the café beverage experience with products that delight the senses and create lasting memories. All Arkadia products are hand-crafted right here, in Australia.
